(Financial Newspaper): – It is interesting to see that a Norwegian entrepreneur succeed in Silicon Valley, but we have a slightly different approach, says CEO Henning Hansen in Confirmit Finansavisen.
There are around eight years ago the Norwegian American investor Alexander Vik bought market research company Confirmit 430 million and removed the company from the Oslo Stock Exchange.
Today is “Martech» -industrien (marketing technology) hotter than ever, and Medallia, with Børge Hald from Bekkestua in front as Hansen shows to have taken two billion in capital in recent years while the company is priced at around 11 billion.
– Medallia is our nearest rivals and the company we often competing against, say Hansen and continues:
– We grow, invest and make a few acquisitions, but everything is financed through operations. We have a few hundred million in the bank and is debt free.
– Marketing Technology is not the worst things you can do during the day, and it is forced violently from private investment funds, says Hansen.
The preliminary results from Confirmit shows that the company in 2015, revenues increased by 13 percent to 635 million. Meanwhile step operating profit by 55 percent to 98 million.
– We got good through 2015. The US is now by far the largest market for us with around half of the sales, says Hansen Finansavisen.
He bill clients in 60 countries and its export share is 96 percent. More, larger customers renewed their contracts with Confirmit, including Google, Best Buy, AIG, PwC, Lloyds banking, Glaxo and JP Morgan. In addition, several of the leading market research companies like Nielsen, TNS, GFK, Ipsos and Nortstat.
– We also received a number of new customers last year and actually got more of these to us after using our main competitor for a period, says Hansen said.
The new name for the client list includes Visa, Sodexo, Amazon, Federal Reserve Bank, Rockwool, Canon and Grainer.
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