You know what Meerkat, Snapsale and Facebook Pay is? – TV 2

Nearest daily is developing new programs, applications and tools that can be used on social media.

Now it is no longer just talking about Facebook, Twitter and Instagram, but a growing jungle of new programs.

Go live!

Snapsale, Meerkat and Facebook Pay is among the hottest innovations in technology market and general manager of Coxit, Magnus Brøyn faith of several of them.

– Meerkat it was very much focused on the technology conference in Austin, Texas, recently arranged, tells Brøyn.

In a few keystrokes, which Brøyn even demonstrated in the studio to TV 2 Nyhetskanalen, one via an app go live with the phone and shoot from the place you are.

Watch the full interview at the top of the case.

The application is linked to Twitter, which is the distribution channel that transmits the video content to your followers.

– This service is probably not so unique clean technology. It has existed similar services previously that have not been successful. The reason why this app is a success is that it is linked to Twitter, and that it is so very easy to share this and get people to follow, he said.

Brøyn says the big difference from other video services is that you can go live in seconds.

– I think this has potential, while we must be aware there are many of this type of apps that have a big fall, he said.

Find competitor

One of the other programs that are expected to become popular is Snapsale, which can become a major competitor against Finn. no.

– We are talking about posting what we want to have to sell and buy. It is a trading platform, but to use it via social media, says Brøyn.

He praises how Schibsted has worked up Finn.no over many years, but they have not managed to take the plunge into social media.

– If you now to buy or sell something you can easily share it via Instagram or Facebook. And in this app so you will get what is sold in physical proximity to you, which means that if you want new pants are the 300 meters away, says Brøyn.

Also giant Facebook’s constantly evolving, and new this year is the ability to use Facebook as a bank. The Facebook Pay enables users to transfer money to friends via messaging app.