How is Google's new music service. - Dagbladet.no

Yesterday you could read about Google’s launch of the music service Google Play Music All Access. Presentation during Google’s developer conference I / O was also covered in our live studio with Pressfire.no.

As we had announced earlier in the day, the new service a competitor to Spotify and other subscription-based service flow.

notified YouTube service with new music channels that should be part of the company’s commitment to premium channels, materialized however.

It is by no means a given that the service is a success. Google will compete in a tough market, and eventually a fairly long history of failed product launches.

All expect Apple to capitalize on its market share and launch a flow service. Spotify already has more than 6 million paying users, and a total of more than 24 million active users in 28 countries.

Much remains unclear with the new music service – including whether or when it will come to Norway.

Other Google Play content, such as books, magazines, movies and television shows, is still not available in Norway. It is complicated rights issues for various territories that make services like this rarely released at the same time all over the world.

But part we know about Google Play Music All Access – partly because it needs a new name.

The new service is an extension of Play Music, which was a combination of iTunes Store-like shop for individual songs and albums, and storage service for music in the cloud.

Services are available on the web and the mobile operating system Android. A separate application for PC and Mac is not, nor an app for Apple’s iOS.

The biggest news in the new All Access service is a flow offer millions of songs available to subscribers by a 30 day free trial for $ 9.99 a month, around 60 million. Those who sign up quickly, getting away with $ 7.99 a month.

Google has licensing agreements with three major multinational giants in the music business, Universal Music Group, Sony Music Entertainment and Warner Music Group . The citizen in itself too much content, but fortunately the music industry consists not only of these three. Who and how many are with smaller record labels and other copyright holders say I currently have no idea.

Thus, it is difficult to assess how competitive the new service is on the content page. U.S. media that have tested do mention some gaps, especially in older material.

Besides pouring library, Google also offers a new “radio” feature, similar to the one known from services like Pandora , Rdio and Last.fm – and Spotify.

It gives you a constant stream of music based on the artist’s name you enter and get smarter the more it learns to recognize your preferences.

The new service has been greatly redesigned, and users of the old reports that configure again for the better.

integration of local content, skylagrin g and flowing will be better than that Spotify has got – a key success factor for a music service with a vague concept.