Saturday, July 20, 2013

The tablet Microsoft is a flop - Adresseavisen

There are over ten years ago, analysts who follow Microsoft has been as disappointed as they were when the company Thursday evening Norwegian time presented the figures for the last quarter, writes Bloomberg.

share price fell so sharply, by about 6 percent.

Billion Impairment

Microsoft has taken writedowns of around 5 billion on its new nettbett, Surface RT. Sales have been very lackluster and the price was recently lowered.

In addition, Microsoft is struggling due to very low sales of computers. Sales have plummeted by 20 percent in the last quarter, and it will of course affect the sales of the Office suite.

Last year the company reported losses, it has now been profitable, but there are still dark clouds in the sky for Microsoft.

– We need to sharpen up

– We know that we need to sharpen up, especially on handheld products, says CFO Amy Hood according to Bloomberg.

She was asked how long she thinks it takes a unable to replace losses due to lower PC sales with higher sales of tablets.

– What we take a long time before that happens, she said.

overturning organization

Last week Microsoft CEO Steve Ballmer the largest reorganization of the company in a decade. The core of the new organization are four product units, previously the company was divided into eight business.

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