Voddler Live Shelf is a digital shelf where you can store your movie purchases and leases at Voddler, or that you have uploaded yourself.
Voddler Live Shelf allows up to 10 friends see your rent and purchase videos.
Film industry has tried to combat piracy for years, but so far very few legal actions helped. Instead, the industry has slowly but surely begun to compete with pirates instead, and therefore video services like Netflix and Viaplay become more prevalent.
Swedish Voddler is one of the veterans in this field in the Nordic countries, and now they try to take the business further with the introduction of Voddler Live Shelf.
Now you can legally do the pirates have always done – share videos with your friends.
Your digital movie shelf
The Swedish video service has about one million users in Scandinavia and Spain, and now it expands to more countries worldwide. In this connection, launch ie Live Shelf, which can best be described as a digital shelf for movies to rent or purchase at Voddler.
It is also possible to upload movies from other sources, such as iTunes, Amazon and your own physical DVD collection. The top of the icing should matter is said to be split function. With this you can share the movies in Live Shelf with up to 10 friends – totally legal.
Movie rentals are consequently available for both yourself and your selected friends for 48 hours while buying movies is possible to see at any time.
– Sharing is natural
More videos are available for free at Voddler, but according ComON it costs 50 dollars to see the latest films and to access the share feature.
Whether this is enough, or a step to combat piracy, remains to be seen. Voddler CEO Marcus Bäcklund is certainly an optimist:
– sharing is natural and our digital shelf is the first legal service that encourages this, he said to The Sydney Morning Herald, before he concludes:
– People do not have to resort to piracy anymore.
Check out Voddler Live Bookshelf on Voddler.com.
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(Source: The Sydney Morning Herald via ComON)
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